Chiliz, a financial blockchain startup that serves sports and entertainment entities, has announced a new strategic collaboration with us.
Binance is an early investor in Chiliz. It expanded the alliance with fresh investments into the premier fintech sports company. Therefore, ensuring a long-term partnership vision. The allocation of Fan Tokens through Binance LaunchPool will be the first milestone of the cooperation.
Chiliz
Chiliz is the founder and CEO of Socios.com, a fan influence and rewards platform that has partnered with some of the world’s most well-known athletic brands. It includes Paris Saint-Germain, FC Barcelona, Juventus, AS Roma, Galatasaray, and Atletico de Madrid; the UFC esports teams, OG and NAVI. With over 14 million Fan Tokens traded and more than 700,000 votes recorded on the blockchain. This is more than 370,000 persons have downloaded Socios.com in less than a year. The Fan Token Offering of FC Barcelona ($BAR) raised $1.3 million in 20 minutes, while Trabzonspor’s FTO raised 5 million Turkish Lira in less than 5 minutes.
Users can receive new token prizes by staking different tokens on the Binance LaunchPool platform. Paris Saint-Germain (PSG) and Juventus (JUV) Fan Tokens will be the first Socios.com partners to profit from the Binance LaunchPool. From December 15, 2020, to January 14, 2021, users will be able to stake BNB, BUSD, or CHZ tokens into separate pools. At 6:00 a.m. (UTC) on December 21, 2020, Binance will launch Paris Saint-Germain Fan Tokens (PSG) and Juventus Fan Tokens (JUV) in the innovation zone and commence trading for PSG/BTC.
Going further with this LaunchPool allows you to farm or earn a new token for free using your existing tokens. The daily quantity of tokens you earn is proportional to the number of tokens you have subscribed to the pool versus the total number of tokens subscribed to the pool.
Binance Supports Chiliz
Alexandre Dreyfus, Chiliz’s CEO and Founder said that Binance had been a long-time supporter of Chiliz. Still, this new cooperation solidifies our initial vision of tokenizing the sports and entertainment business over the next 5-7 years. We’ve already established ourselves as the dominant force in this field in less than three years. Still, this alliance provides us with renewed strength and legitimacy as we work to build the world’s premier global fan interaction and monetization ecosystem. Over the next few years, Chiliz hopes to bring on many more partners from the sports and entertainment industries. Socios.com is the leading venture in this field, with new features, gamification, leaderboards. Also, NFT-based events set to be published in the coming weeks. While Socios.com is the utility platform, $CHZ is the utility token that stands among hundreds of thousands of branded digital assets.
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